Whether you are in the offline or online world, whether you’re employed or your own boss, there is a single overriding factor that determines how successful you will be.
ATTITUDE
No matter how clever or talented you are, if you’ve not got the right attitude you’re frankly buggered!
From early on I was taught the ethos that whatever I was doing, even if it was just cleaning the loos in McDonalds, it should be treated like the most important job in the world.
And if I did I wouldn’t be cleaning the loo for much longer.
I realised that it was the people who had this attitude who got on in this world…
…while those that didn’t, just complained about their bad luck and bitched about all those that were getting on in life.
A lot of people go through life thinking, pay me and I’ll put in the effort, whereas the savvy ones have realised this is like putting the car before the horse. They think in terms of, if I put in the work the reward is sure to follow.
It is understanding that attitude shines out like a beacon to others and is way more important than knowledge, or intelligence, or just about any other factor you can think of.
So you may be thinking, ok I can just about see how could work in the corporate world, but how does it work when you are creating your own online business?
Well the attitude of doing a good job (no matter how little financial reward you are currently getting) is even more important when you are making a go of it online.
When you have your own enterprise, your ‘bosses’ are in effect your customers. They are now the people that make the difference between success and failure. Your attitude regarding them and the service you provide them is absolutely paramount…
…especially in the early days when you are making a name for yourself.
It is in these early days it is very easy to ignore an email asking advice or a question as you know you are not getting paid for it. BIG MISTAKE!
Customers are people, and people, like elephants, remember stuff!
When you are bleeding money quicker than a bank back in 2007, having an attitude of service is difficult. And yet a service attitude, in the long term is, going to be the factor that lifts you above 99% of the competition.
The service factor is what will get people coming back to you, time and time again.
It is the service factor that gets people talking to other people about what a good egg you are.
So while the 99% is bitching about how you were lucky to make it, you know it was nothing to do with luck…
…and everything to do with your attitude to your business and to your customers.
I wish you all the best with your online adventures and if you have any questions or comments about this or any of my other posts, I’d love to hear from you.
